🚨 Warning, top-secret information! 🚨
We’re here to help you check one crucial task off of your spring cleaning list. No, it is not to dust the house. You should already be doing that anyway. We’re talking about giving your Instagram feed a facelift. Starting with photo editing.
Let’s give your Insta the vibe it deserves. Who’s with us on this one?
We’ve teamed up with several talented Peersway nano-influencers to show you how you can achieve that certain look and feel for your Instagram photos that you’ve always desired.
Whether you are a professional photographer, own a professional camera, want to pay for photo editing software, have the time to edit your photos or the complete opposite from all of the above, we’ve got you covered!
What is an aesthetic and why does it matter?
The term aesthetic has been amplified across the world with the rise of Instagram and the accessibility to new tech. According to Google Trends, there is clearly a rising trend in the term and it doesn’t seem to be slowing down anytime soon.
When it comes to your Instagram feed, there’s no such thing as having the right or wrong aesthetic. Nor is there a one-size-fits-all aesthetic. It simply doesn’t exist. Merriam-Webster describes it as a set of ideas or opinions about beauty or art. Since beauty is in the eye of the beholder, your Instagram aesthetic will speak greatly to you, yet differently to others.
So why does it matter? Aesthetic matters because it allows you to express yourself and gives pleasure through your own definition of beauty.
We’re here to help you on your journey to find your personal aesthetic. If the tutorials below don’t speak to you, that’s okay, you don’t need to create a persona that isn’t you.
However, if they do generate some kind of emotion, like make you feel all warm and fuzzy inside, then give a thank to our awesome nano-influencers!
Vibe: Warm & Neutral
Tips: To achieve the grid effect, upload all edited images into the Unfold App, and use the “Nine” collection layout.
Vibe: Bright and Minimal
Vibe: Bold & Dramatic
Tips: To achieve a uniform aesthetic, use Lightroom presets. Some are free and they work great as a starting point to edit a photo!
“In addition to content shot on my iPhone, I mix in a large selection of photos shot by Maria Denomme (@mariadenommephotos) with a DSLR and fellow Peersway influencers may appreciate knowing she is a professional photographer and offers her own Lightroom presets!”
Vibe: Vintage & Timeless
Vibe: Vibrant & Colourful
Tips: With food photography, bright, warm, and colourful images usually do great.
Vibe: Cosy & Crisp
Vibe: Edgy & Moody
We hope there is a vibe you could relate to as we tried to cover a variety of skill levels. It’s no doubt our community of influencers is remarkably talented. Give them some love below!
Want to see more tutorials? Let us know by commenting below!