Travelzoo is a global publisher of exclusive travel offers and experiences for its 28 million members worldwide. Travelzoo provides its members with insider deals and one-of-a-kind experiences personally reviewed by one of our deal experts.
March is the return of the annual Travelzoo Restaurant Month — Canada’s only nationwide restaurant festival. They are challenging Travelzoo members to satisfy their culinary curiosity and #EatUnexpected with dining deals at top rated restaurants.
What they wanted: The client wanted Peersway to invite travel and food influencers to satisfy their culinary curiosity with a complimentary dining experience at their choice of Canada’s top rated restaurants. They wanted influencers to capture their dining experience of the night to share their “wow” moment.
What we did: We collaborated with 35 influencers to create one Instagram post and one Instagram story during the annual Travelzoo Restaurant Month to inform their audience and generate an excitement for the opening this year. They were asked to dine at their restaurant of choice to showcase their dining experience in an authentic way and capture their moments.