Burnbrae Farms is a proud sixth-generation, Canadian family egg business. They offer a variety of egg products—including shell, cracked and prepared eggs— to help Canadians incorporate one of nature’s wonder foods into their daily routine.
The client wanted Peersway to source Canadian nano and micro influencers, creating 4 photos each, to share easy and nutritious mealtime solutions with Burnbrae’s four egg innovation products – EGGCreations, Naturegg Simply Egg Whites, EGGS2go!, and EGGBakes!
We collaborated with 27 influencers to create 4 Instagram photos using as many variety of the Burnbrae products as possible. Many of our influencers purchased one of each four Burnbrae egg innovation products and created a variety of recipes with each product. The recipes ranges from an easy breakfast, to egg-focused meals such as frittata, to delicious desserts such as muffins.