What They Wanted
Since Lambert has been thinking of opening up a store in Toronto, they wanted Peersway to source influencers living in Toronto, ON for this campaign. By launching a campaign with us, they wanted to test the water and introduce their vegan leather bags to the Toronto market.
What We Did
We collaborated with 10 influencers living in Toronto, creating one Instagram post and at least one Instagram story to promote Lambert. They were able to choose which bag they wanted to receive, and were delighted with the product quality. Those who chose the backpacks said they were very spacious, and those who selected the smaller bags said that they were so versatile. Everyone loved it!