April 2018

Dove Body Polish

Case Study

Dove Exfoliating Body Polish in Crushed Macadamia & Rice Milk is the very first body scrub from Dove that exfoliates and nourishes for soft, smooth skin. Checkout what influencers across Canada are saying about this exciting product!

@msmamajam
@mybeautybuyble

What They Wanted

Our clients wanted to work with Influencers across Canada who would create content highlighting the fact that the new Dove Exfoliating Body Polish is the first body scrub from Dove that exfoliates and nourishes for soft, smooth skin. Influencers were also required to include a link in their profile bio with a call-to-action for their followers to check out the new products.

What We Did

For this campaign, we worked with 50 influencers across Canada. Influencers were requested to publish 1 Instagram post sharing the excitement around the new body scrub from Dove and call out key benefits such as: formulated with Dove’s signature ¼ moisturizing cream.

@elodie_taylor

Campaign Results

50
Influencers
50
Instagram Posts
435K
Total Reach
28K
Total Engagements
6.44%
Engagement Rate
$0.14
Cost Per Engagement

Our influencers can effectively promote your brand by creating authentic and engaging content. Contact us today to get started!

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