RBC Random Acts of Canadian

2020-09-24T20:01:52+00:00September 1st, 2020|

To help spread some good news in these challenging times, RBC has launched a campaign called Random Acts of Canadian to showcase how Canadians are positively impacting and supporting one another, their communities and their country as they cope with living through a global pandemic. What they wanted: The client [...]

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Get Out and Vote Case Study

2019-11-21T21:06:03+00:00October 20th, 2019|

The One Earth One Vote initiative was spearheaded by 12 Canadian environmental organizations but has since grown to include famous Canadians, scientists, and concerned people of all ages. This non-partisan movement is encouraging Canadians to consider environmental issues when casting their votes in the 2019 federal election. To date, more than 4 million [...]

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RBC Avion Case Study

2019-11-21T21:07:01+00:00September 20th, 2019|

RBC Avion Infinite Visa Credit Card is a premium credit card that provide cardholders exclusive perks and benefits relevant to their lifestyle. What they wanted: The client wanted Peersway to source Canadian influencers for this campaign to promote RBC's Avion credit card. RBC wanted influencers to share that Avion [...]

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The Council for Healthy Eyes Canada Case Study

2019-11-21T21:07:47+00:00September 16th, 2019|

The Council for Healthy Eyes Canada (CHEC) is a non-profit organization whose objective is to educate Canadians about the importance of vision health and to encourage Canadians to get regular eye exams. What they wanted: The client wanted Peersway to source Canadian influencers living in Western Canada; British Columbia, [...]

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One Earth One Vote Case Study

2019-11-25T21:33:33+00:00September 12th, 2019|

The One Earth One Vote initiative was spearheaded by 12 Canadian environmental organizations but has since grown to include famous Canadians, scientists, and concerned people of all ages. This non-partisan movement is encouraging Canadians to consider environmental issues when casting their votes in the 2019 federal election. To date, the #OneEarthOneVote campaign has been [...]

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The PR Writer Case Study

2019-11-21T21:13:55+00:00August 1st, 2019|

"How to Be a Better Online Writer Overnight" also known as "The PR Writer", is written by Richard Rotman. The book makes an audaciously bold claim, improving anyone's writing within 24 hours. Crucially important in the online, digital age, where space counts, it shortens paragraphs and documents by 20-30% while maintaining the same [...]

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Cornershop Case Study

2019-11-21T21:15:26+00:00July 30th, 2019|

Cornershop is an online grocery delivery service that connects customers with their own personal shopper. Customers order their groceries on the app or website and it will directly be delivered to their door. Cornershop originated from Latin America and is just entering the Toronto market. What they wanted: The [...]

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